Solidago

(Goldenrod)
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We have no insight into the availability of cultivars. Always check with your supplier.

What you need to know as a florist about the Solidago

  • Colourful splendour
    Solidago comes in different shades of yellow, ranging from pale yellow to deep gold.
  • Stylish applications
    Solidago, also known as Goldenrod, is made up of all kinds of cheerful little flowers. This makes it a lively and sunny element in bouquets and flower arrangements.
  • Symbolic meaning
    Solidago symbolises happiness, prosperity and friendship, so this flower is often used to convey positive energy and good wishes.

All about the Solidago

The Solidago, also known as Goldenrod, is a perennial with long, slender stems and long panicles with an abundance of small yellow flowers. You can't ignore this golden yellow flower, what a beauty!

This flower is a popular choice for adding colour to bouquets and floral arrangements, especially as the florets are long-lasting. Goldenrod comes in many variations. For example, yellow or gold, and some varieties even have a hint of orange or red. Solidago comes from the Latin word solidare, meaning 'to heal'. This is also the reason why extracts from the flower have long been used as medicine.

The Goldenrod is often associated with sun, light and warmth, and is therefore often used in arrangements for summer and autumn. It is a well-matched flower and therefore also suitable for any florist!

Sales inspiration for the florist

Solidago is a beautiful flower often used in spring bouquets. You can find more inspiration here.

Sales advice for the florist

In-store sales advice for Solidago

There are several techniques you can apply to the Solidago. Think of making arrangements, a bouquet, a mono-bouquet or drying.

Presentation

Sustainability

Versatility

Meaning

When choosing the right bouquet, it is important to consider the meaning of the Solidago. Ideal for special occasions. Read the meaning of the flower under 'Product information'.

Give care tips

Give advice on caring for Solidago, so the customer knows how to keep the flowers fresh for as long as possible. Read the care tips under 'Care' for the best advice.

Inspiring stories from growers, florists and experts

The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.

Collaborate? We can be reached at [email protected] .

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