Academy
Discover and learn with us. Educational content developed specifically for florists. Expand your knowledge of seasonal flowers, hygiene, and new techniques. Stay ahead with the latest trends and sustainable innovations in the floral industry.
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Featured
Deepen your knowledge and develop your skills as a florist! In this category, you will find inspiring courses, practical workshops and in-depth articles on flower arranging, seasonal trends and entrepreneurship in the floral industry. Whether you are a starter or an experienced professional, here you will learn everything you need to take your skills to the next level.
The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.
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