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What you need to know as a florist about the Centaurea

  • Colourful splendour
    Centaurea is available in different colours, such as blue, pink, purple and white.
  • Stylish applications
    Centaurea, also known as cornflower or centipede, has stylish uses. With its delicate florets, it provides an elegant element in a bouquet!
  • Symbolic meaning
    Centaurea symbolises purity and softness, making it an ideal flower to create a sense of tenderness.

All about the Centaurea

Greek mythology and flowers are a good match. So is the Centaurea, which was used by the Centaurus (a creature half-man, half-horse), who healed his wounds with this flower. But aside from the great stories, this is also just a beautiful flower!

This flower, also known as cornflower or buttonflower, is a very popular one. Indeed, besides its soft colours and sophisticated flowers, it has beautiful colours and is also long-lasting. Centaurea is available in different shades of purple, pink, blue and white, this allows you to use this flower in many different bouquets.

The Centaurea also has strong symbolism, symbolising happiness and protection. This is why it is perfect for weddings, anniversaries or other special occasions.

Add this flower with a story to your assortment and create the most beautiful combinations in bouquets. Your customers are going to love this flower!

Sales inspiration for the florist

The Centaurea is a beautiful flower often used in bridal and love bouquets. You can find more inspiration here.

Sales advice for the florist

In-store sales advice for Centaurea

There are several techniques you can apply to the Centaurea. Think of making arrangements, a bouquet, a mono-bouquet or drying.





When choosing the right bouquet, it is important to consider the meaning of the Centaurea. Ideal for special occasions. Read the meaning of the flower under 'Product information'.

Give care tips

Give advice on caring for Centaurea, so the customer knows how to keep the flowers fresh for as long as possible. Read the care tips under 'Care' for the best advice.

Inspiring stories from growers, florists and experts

The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.

Collaborate? We can be reached at [email protected] .

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