Phytolacca americana

(Carmelberry)
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What you need to know as a florist about the Phytolacca americana

  • Colourful splendour

    Phytolacca americana starts with soft green buds and blossoms, after which the berries slowly turn crimson, purple and deep black. This colour combination brings contrast to autumnal arrangements.

  • Stylish applications

    Phytolacca americana grows with upright, highly branched stems and long clusters of berries that change colour as they ripen. The clusters start blooming green-white and turn into deep purple to black berries.

  • Symbolic meaning

    Due to its intense colour and appearance, Phytolacca americana symbolises strength. Originally, it was also used in ink and traditional rituals.

All about the Phytolacca americana

Bring depth, contrast and a touch of mystery to your bouquets with Phytolacca americana. This striking flower combines bold shapes with intensely dark colour. The layered clusters of berries change from green to red to almost black, adding a dramatic touch to any arrangement.

Sales advice for the florist

In-store sales advice for Phytolacca americana

There are several techniques you can apply to the Phytolacca americana. Think of making arrangements, a bouquet, a mono-bouquet or drying.

Presentation

Use Phytolacca americana as an element in bouquets or in arrangements with darker accents. Great to combine with flowers in warm autumn tones or as a contrasting detail in light bouquets.

Sustainability

Cut stems diagonally and remove leaves below the water line. Be careful: the berries contain a lot of dye and may shed. Use a vase that you can easily clean. Phytolacca americana stays fresh for about 5-7 days and can also be used as a drying element afterwards.

Versatility

Phytolacca americana is loved by florists who work with contrast, texture and natural shapes. It fits well in spring arrangements or botanical bouquets. Both fresh and slightly drying, it retains a strong visual presence.

Meaning

When choosing the right bouquet, it is important to consider the meaning of the Phytolacca americana. Ideal for special occasions. Read the meaning of the flower under 'Product information'.

Give care tips

Give advice on caring for Phytolacca americana, so the customer knows how to keep the flowers fresh for as long as possible. Read the care tips under 'Care' for the best advice.

Inspiring stories from growers, florists and experts

The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.

Collaborate? We can be reached at [email protected] .

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