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Curcuma

(Turmeric)
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What you need to know as a florist about the Curcuma

  • Colourful splendour
    Curcuma comes in a rich yellow hue that attracts immediate attention.
  • Stylish applications
    With its bright yellow-orange colour and exotic look, Curcuma adds a vibrant and exotic element to floral arrangements and arrangements.
  • Symbolic meaning
    The Curcuma symbolises joy and positive energy due to the cheerful colour of its flower. In many cultures, the Curcuma is considered a symbol of prosperity and happiness.

All about the Curcuma

This beautiful plant, also known as turmeric, is not only delicious in taste, but also as a beautiful plant.

Curcuma is a plant native to South Asia. Here, it was also used for medicine. The plant is characterised by its flowers in bright colours and large, green leaves. It is a plant that grows well in humid, tropical conditions. The plant can grow about a metre tall.

Sales inspiration for the florist

Curcuma is a beautiful flower often used in Women's Day bouquets and tropical flower arrangements. You can find more inspiration here.

Sales advice for the florist

In-store sales advice for Curcuma

There are several techniques you can apply to the Curcuma. Think of making arrangements, a bouquet, a mono-bouquet or drying.

Presentation

The Curcuma is a striking flower with vibrant colours and an exotic look. This is because the flower usually has a bright yellow, pink or orange colour, creating a vibrant and festive element in a floral arrangement.

Sustainability

Curcuma has a long lifespan and can remain beautiful for up to two weeks. This is an important aspect for customers looking for a flower that can last and provide lasting pleasure.

Versatility

The exotic look of the Curcuma makes it ideal for tropical themes or summer decorations. Moreover, the flower can be used well in combination with other flowers to create a colourful and vibrant look.

Meaning

When choosing the right bouquet, it is important to consider the meaning of the Curcuma. Ideal for special occasions. Read the meaning of the flower under 'Product information'.

Give care tips

Give advice on caring for Curcuma, so the customer knows how to keep the flowers fresh for as long as possible. Read the care tips under 'Care' for the best advice.

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Inspiring stories from growers, florists and experts

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The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.

Collaborate? We can be reached at [email protected] .

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