(Japanese cherry)

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What you need to know as a florist about the Prunus

  • Colourful splendour
    Prunus comes in different shades, ranging from pure white to soft pink and even deep pink.
  • Stylish applications
    With its beautiful blossoms and elegant leaves, the Prunus adds a graceful and romantic element!
  • Symbolic meaning
    The Prunus symbolises celebrating spring and bringing joy and hope.

All about the Prunus

When you think of the Prunus, you think of... blossom! Known for their beautiful blossoms, this fascinating group of trees and shrubs is an enrichment for any florist. From delicate cherry blossoms, the Prunus family offers a plethora of possibilities. Within this family of trees, plum, cherry, apricot and peach trees also fall.

The Prunus is a symbol of beauty and renewal, with its breathtaking spring blossoms that will enchant customers. But it doesn't stop at the blossoms. Many varieties of Prunus also offer delicious fruit, making them a gift that keeps on giving.

In addition, the Prunus also carries with it a rich cultural history. Who has not heard of the enchanting 'sakura' or cherry blossom celebrations in Japan? Bring a slice of this tradition to your customers with the beautiful Prunus.

Add the Prunus to your range and offer your customers perhaps the most intense floral experience. Step into the world of the Prunus - where nature and culture come together.

Sales inspiration for the florist

The Prunus is a beautiful flower often used in spring bouquets. You can find more inspiration here.

Sales advice for the florist

In-store sales advice for Prunus

There are several techniques you can apply to the Prunus. Think of making arrangements, a bouquet, a mono-bouquet or drying.





When choosing the right bouquet, it is important to consider the meaning of the Prunus. Ideal for special occasions. Read the meaning of the flower under 'Product information'.

Give care tips

Give advice on caring for Prunus, so the customer knows how to keep the flowers fresh for as long as possible. Read the care tips under 'Care' for the best advice.

Inspiring stories from growers, florists and experts

The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.

Collaborate? We can be reached at [email protected] .

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