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What you need to know as a florist about the Paeonia

  • Colourful splendour

    Paeonia is available in a wide range of colours, ranging from white to red.

  • Stylish applications

    The Paeonia is a versatile flower with stylish application. It adds a touch of elegance and beauty to any setting.

  • Symbolic meaning

    The Paeonia symbolises love, romance, happiness and prosperity. The Paeonia is a flower that brings happiness and positive energy.

All about the Paeonia

From early spring they are already there, but as soon as summer approaches, peony season really erupts. The Paeonia, also known as the peony, is a popular classic and cannot be missing from your shop.

The colour palette of the Paeonia is like a sweet shop: so many beauties to choose from.... This species has and insane variety of flower types: from double-shaped to single-shaped and from filled spherical to semi-filled. The choice is mega huge! You also have plenty of choice in colours and scents. As if that weren't enough, there are early, mid- and late-flowering varieties.

Paeonias have a long history and have been grown for centuries in different parts of the world. In many cultures, peonies are associated with symbolic meanings, such as love, happiness and marriage. The perfect flower for special occasions, then.

Sales inspiration for the florist

The Paeonia is a beautiful flower often used in bridal bouquets, mono bouquets and romantic bouquets. You can find more inspiration here.

Sales advice for the florist

In-store sales advice for Paeonia

There are several techniques you can apply to the Paeonia. Think of making arrangements, a bouquet, a mono-bouquet or drying.





When choosing the right bouquet, it is important to consider the meaning of the Paeonia. Ideal for special occasions. Read the meaning of the flower under 'Product information'.

Give care tips

Give advice on caring for Paeonia, so the customer knows how to keep the flowers fresh for as long as possible. Read the care tips under 'Care' for the best advice.

Inspiring stories from growers, florists and experts

The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.

Collaborate? We can be reached at [email protected] .

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