Gladioli are true summer classics. In July, they come down from the fields in bunches. This is the time to really show off Gladiolus, a symbol of strength and victory. A vase full of gladioli is always beautiful, but this flower also invites extravagant bouquets that you can barely hold. This will surprise your customers to the max.
L gladioli belong to the Nijmegen Four-Day Walk. Traditionally, this South African sword lily (or gladiolus) is a symbol of strength and survival. The Roman word gladio means 'sword' and in addition gladio is short for gladiator: the fighter, the survivor and the hero. The gladiolus is therefore ideally suited to add to the range around neighbourhood walking events.
There are several techniques you can apply to the Gladiolus. Think of making arrangements, a bouquet, a mono-bouquet or drying.
The '365 days of flowers' campaign is an initiative of the promotion committee 365 days of flowers, part of Royal FloraHolland. Over 1,800 growers from 15 different countries make this possible. They grow over 150 different flowers, which are promoted throughout the year based on Royal FloraHolland's availability dates. The objective of the '365 days of flowers' campaign is to jointly develop sales opportunities for florists.
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